Key facts
- Manuals
- 1
- Languages
- EN
- Last added
- 2023-10-18
Featured Nielsen manuals
Nielsen NPOWER Video On Demand Report Guide
This document serves as a guide for users of the Nielsen NPOWER system to understand how to report metrics for Video on Demand (VOD) content alongside traditional Linear television. Published in Summer 2013, it addresses the changing TV landscape where content is distributed across multiple platforms.
The guide provides specific instructions on how to calculate and report combined Total Rating Points, Average Audience metrics, and Reach metrics for both VOD and Linear viewing. It details the steps for creating combined reports in the NPOWER software, including how to select originator types and utilize the Combine tool for schedules.
Covers: Total Rating Point · Average Audience Metrics · Reach Metrics · Combined Reporting · Linear vs Non-Linear · Program Selection
Latest Nielsen manuals
Nielsen NPOWER Video On Demand Report Guide
Other 18 pages · 1.2 MB · ENA 2013 guide explaining how to report combined metrics for Video on Demand and Linear television using the Nielsen NPOWER system.
Questions answered in Nielsen manuals
How do I report a combined Total Rating Point for Video on Demand and Linear?
In Program based reports, under the Originator Type, select NON-LINEAR and select the desired Non-Linear and/or Linear programming.
How can I track which programs my Video on Demand viewers are tuning in to on Linear?
Create a segmentation of the Video on Demand viewers and pull that segmentation into a Reach and Frequency or Ratings Analysis report.